Front design with IMD DECOPUR

A smart solution for autonomous driving

When it comes to automobile front designs, completely new rules apply. Materials must be tailored to the requirements of self-driving cars with regard to artificial intelligence, design, and durability. Front styles containing electronic and photoelements. Sturdy surfaces boasting not only outstanding durability, but breathtaking depth effects and self-healing materials. Compositions supporting radar and LiDAR functions. The vehicles of tomorrow will communicate, operate, and react with other road users, and shape the streetscape of the future.


KURZ’s response to the mobility needs of the future

Smooth, aerodynamic and hazard-reducing surfaces, maximum functionality, and design options without equal – cars with these features will shape the streetscape of tomorrow. In particular front ends with innovative decorations, which are becoming core brand elements, conceal the intelligence of self-driving cars.  We at KURZ have worked out a wonderful solution for manufacturers and suppliers: DECOPUR. It combines the best of two worlds:

IMD (In-Mold Decoration), with its flexibility and quality in the design of plastic and other surfaces, and its variety of choices. Take advantage of countless opportunities to customize your automotive decoration

PUR (polyurethane) for crystal-clear surfaces that are extremely durable and self-healing. Crystal-clear polyurethane lends fantastic depth effects to surfaces, highlighting the decoration underneath

DECOPUR - technological quantum leap

DECOPUR poses particular challenges for tools and technology. Injection molding tool manufacturer Schöfer, a member of the KURZ Group, has brought in its cumulative engineering know-how. You benefit from brand-shaping front designs, a technological edge, and sustainable and efficient processes. We bring our entire technology and design know-how to bear for you, so you can win customers over as a mobility partner.

The biggest benefits of DECOPUR at a glance:

  • All in one: Injection molding and the two decoration processes IMD and PUR in a single production step

  • Special adhesive force: Our IMD decoration forms an extremely strong bond between layers

  • Front end as a brand element: Front panel for autonomous driving in cutting-edge, crystalline designs

  • Outstanding stability: High-gloss design with breathtaking depth effect and self-healing surfaces

  • Lighting effects: Supports communication with other road users

  • Capable of series production: Advanced technology for efficient serial production with significantly shortened cycle times and broad design scope

PUR = stability + fascination

Polyurethane is very durable and lends enormous stability to surfaces. Colors and designs keep their luster and beauty longer because they shrug off weather conditions, chipping and scratching. The latter even self-heal, just a few rays from the sun and scratches disappear. Another big advantage: components enhanced with PUR are more durable and designed for the long run. This can win over customers, since responsible and environmentally-aware actions are increasingly reasons for buying.


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